Post every week, without having to remember
Monthly calendar, captions, stories and publishing on Instagram and Facebook. You approve it if you want; if not, we handle it and you find out when you see it posted.
Posting whenever you remember isn't a strategy
Almost every restaurant starts the same way: lots of posts in the first week, then a busy weekend comes along, and ten days go by with nothing. The algorithm notices, and so do customers.
An editorial calendar simply means knowing what gets posted each week before the week arrives. Which dish is up, which day the reel goes out, when the event is announced, what's shared in stories. Without it, social media becomes something done in a rush at eleven at night.
What we do every month
Monthly calendar
What gets posted each day, with the photo or video already chosen. You have it in front of you before the month starts, and you can change whatever you like.
Captions and hashtags
We write the captions, in your audience's language or languages. With hashtags that make sense in Tenerife, not copied lists.
Posts and stories
Grid posts, reels and several stories a week. Stories are the most viewed and the most forgotten.
Community: the messages
We reply to comments and direct messages. If it's a booking or something only you know, we pass it on to you straight away instead of improvising.
The month, step by step
Before the month starts
We send you the proposed calendar. We look at what events you have, which days need a push and whether there's anything new on the menu.
You approve
You change whatever you like. Some clients review everything and some let us handle it all: both ways work, as long as it's clear from the start.
We publish
We upload everything, on the right day and at the right time. Videos always have subtitles, because most people watch with the sound off.
We handle what comes in
Comments and messages answered. Anything that's a booking or a question about the venue comes to you, since you're the one who knows.
In the south of Tenerife, one language isn't enough
In Costa Adeje, Arona or Guía de Isora, your customers are half residents and half tourists, and those tourists are British, German or Italian depending on the season. Posting only in Spanish leaves out half the street.
We work in Spanish, English and Italian. Depending on the business, we post in two languages or alternate them, and campaigns are split by language so you don't pay to show a Spanish ad to someone who can't read it.
- Captions written in the language, not roughly translated
- Subtitled stories and reels
- Campaigns split by language when needed
- Reviews and messages answered in the language they arrive in
What people ask us
How many posts a month do you do?
It depends on the plan, but the norm is between eight and twelve posts a month plus stories every week. More important than the number is consistency: three good ones every week are better than fifteen in three days and then nothing for twenty.
Do I have to approve everything before it's posted?
Only if you want to. We put it in writing at the start. Some venues review the whole calendar and some prefer not to see anything until it's live.
What about the messages that come in on Instagram?
We answer the general ones —opening hours, where you are, whether there's a terrace— and pass on to you what only you can answer, such as a group booking or an allergy.
Do you also post on TikTok?
We can, if your audience is there. For hospitality in Tenerife most of the return is still on Instagram and Google, and we'd rather say so than charge you for a network that won't bring you anyone.
Shall we handle it for you?
Tell us what you've been posting so far and we'll tell you what we'd change in the first month.